Day-o, Day-ooo

Today's post is a book plug.

I know I've been doing quite a few book plugs recently, but this is different, because I haven't read the book yet. Frankly, I don't see why that should stop me.

But I do know the author, Cameron Day. I suspect most of you who read this blog know that he is the son of Guy Day, one of the founders of Chiat/Day. 

When I met Cameron, many, many, many years ago, I don't think I did that math in my head. I only knew this was a tall, skinny kid in my Carson Roberts Workshop and that he too aspired to be a copywriter. Moreover he was incredibly outgoing and I didn't know that many people in the biz.

Also we became pals. And upon graduation from the workshop he got a job right away at Hamilton Advertising in chic Beverly Hills. I got a job writing Help Wanted ads in a sweatshop agency located in the Crenshaw district. 

He quickly became my frenemy. 

Meaning we were friends but we always competed with each other to win more awards, score better jobs and command more industry respect. I think we stopped keeping score when he grew a Samson-like mane of hair and I became a lifelong customer of the Pitbull Head Shaver.

Last year, from his sprawling ranch in Austin, Cameron decided to leverage his extensive experience in advertising and put together a book, Chew With Your Mind Open. I look forward to chewing as soon as possible. Mostly because I know Cam's writing style is sharp and tangy. And I know from mutual friends there are anecdotes from the LA ad community involving people I know. 

Some, I even like. 

Confession: Cameron is doing a kickstarter to fund the publishing of the book. I'm not at all sure how this works. And with the massive ingestion of painkilling medicine, I'm not sure I can figure it out.

But you can check it out and throw some money at what promises to be a fast and fun read. 

Here's the link: https://www.kickstarter.com/projects/advertising-guide/the-advertising-survival-guide-chew-with-your-mind-open

Maybe this plug will earn me a comp copy?