"That's what I love about Americans, they think of everything."
You might not expect it from a 44 year old copywriter who is starting to sprout grey in the beard, but I like to think I'm hip to what the kids are doing. And because my livelihood depends on it, I'm particularly hip to what the kids in advertising are doing.
Influencing.
Everybody is influencing.
Q-Dog is influencing.
K-Pac is influencing.
Even Screech from Saved By The Bell is influencing.
And aside from that one woman who claimed to have 3 million followers but could not sell $138 worth of her new clothing line, everybody is making money at this influencing thing.
So, during my recent incarceration in FaceBook Jail, I began to think, "how can I, a wily 44 year old advertising pro get in on all this hot influencing action?"
The truth of it is, I don't have much to influence about.
I know about weightlifting equipment, hiking shoes, pellet smoking grills, and beer. On top of that, I have a face for radio. And a voice for newspaper. Suffice to say, nobody knows what I look like and if they did, they would be influenced in the opposite direction.
That's when I decided I'm not right for the role, but I know someone who is.
Someone current.
Someone who loves the camera.
Someone fantastically recognizable.
I went to the IG and created a new profile, @kimjongpimp.
I invite you to follow Kimjongpimp, who has already appeared in many IG ads. Lending his formidable presence and unique cache to a variety of products.
But that's not all.
I'm also inviting potential clients out there who might want to leverage Kim's amazing global presence to pimp...er, I mean sell their stuff.
What's the worst that can happen? We might get a cease and desist from the DPRK.
That would be sweet.
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