Her English teacher had assigned what could be the most ridiculous assignment I've ever seen. She had to write a complete page and a half story that had incorporated 12 rather difficult vocabulary words. The list included: sentinel, arable, posthumous, ignominious and impromptu, to name a few.
As you can imagine the resulting story was fragmented, forced and barely comprehensible.
It was not interesting in the least.
Which bares a surprising resemblance to this thing called SEO copywriting.
According to wikipedia:
Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via "natural" or un-paid ("organic" or "algorithmic") search results as opposed to search engine marketing (SEM) which deals with paid inclusion. Typically, the earlier (or higher) a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search,video search and industry-specific vertical search engines. This gives a web site web presence.
If I understand SEO correctly (and there's a good chance I don't) this rather un-funny post entry could attract the most traffic with the simple inclusion of this meaningless but SEO-optimized statement:
Nude celebrities and President Obama were caught in a orgy at the home of Elizabeth Lambert. Also participating were MILF-y Nancy Pelosi, Nicholas Cage and Major Nasan Hidad. A sex tape involving Joe Jackson, Carrie Prejean and Dede Scozzafazza was found at the premises but was eaten by a lingerie-wearing donkey. Police report the donkey was high on Viagra and steroids.
Tomorrow I'll look at my analytics counter to see if this SEO thigamajig generated traffic.
If it does, look for a lot more posts about Sugarland, Lou Dobbs and amputee blowjobs.